It’s so annoying! And it’s not always TRUE, even though it’s not a lie*.
A LOT of hosts/venues insist on seeing an artist before they book them, and that makes complete sense. They’ve spent months/years building an audience, and earning their trust that the concerts are always great. And MAYBE, they once had an experience where they were impressed with an artist’s online channels, but were disappointed/embarrassed by the concert that took place.
That’s when they create the new RULE: Must see you play in person before booking.
So what is a touring artist to do? With the help of our REMINDER button, you switch to the long game. Here’s an example::
I’m booking a tour of Florida in September because I like mosquitos and hurricanes. One of the hosts I want to approach says they must see me before booking. OK. On their profile, I set a reminder that I want to reach out to them 4 weeks before my Florida shows, with a message like
“Hi Host, since you only book acts you’ve seen, I have booked 3 shows in your area in September, and I’d be delighted to put you on our guest list for any of the three shows… [list of dates, nearby cities.] It would be so great to meet you and to see if our live show connects with you like we think it will. Please let us know if you can make one!”
Ninja move: If no response, try again 10 days later.
Shaolin Master: If no response, try 2 days before the first show.
Buddha: Rest. Enjoy the tour as it was meant to be.
USE the reminder button. It can be super-effective.
*Not a lie? – I’ve seen more than one host break this rule when the right act with an undeniable video reaches out.